Privacy Policy
Last updated: October 27, 2025
Introduction
Chatref is an AI platform that helps businesses build and deploy intelligent chatbots for support, lead generation, and user engagement.
We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how Chatref (“we,” “our,” or “us”) collects, uses, and safeguards your data when you use our website, app, or services (collectively, the “Services”).
We may update this Policy periodically as our practices evolve. Please check this page regularly to stay informed of any updates.
Information We Collect
Chatref collects personal and technical information to deliver and improve our Services. The types of data we collect include:
1. Personal Information
When you sign up, request a demo, or use our platform, we may collect:
- Name and email address
2. Usage and Analytics Information
We automatically collect:
- IP address, browser type, and device identifiers
- Pages visited and interactions within the platform
- Approximate location (region or country)
- Log data for troubleshooting and analytics
3. Customer Data
If you upload documents, links, or other data to train your chatbot, that content remains your property. Chatref processes this data only to provide the Services and does not use your data to train generalized AI models.
How We Use Your Information
We use your data to:
- Provide, operate, and improve Chatref’s Services
- Authenticate users and manage accounts
- Respond to inquiries and provide customer support
- Send updates, product news, and marketing (with your consent)
- Analyze usage to improve performance and features
- Comply with legal obligations and enforce agreements
We do not sell your personal data. We only share it with third parties who are essential for delivering our Services.
Cookies and Tracking Technologies
Chatref uses cookies and similar technologies to:
- Remember user preferences
- Measure site performance
- Understand usage patterns
You can manage or disable cookies through your browser settings.
Sharing Information with Third Parties
We may share your information with:
- Service providers (for hosting, analytics, email delivery, billing, etc.)
- Sub-processors (cloud and infrastructure partners listed in our Trust Center)
- Legal authorities if required by law or to protect our rights
- Business transfers in case of a merger, acquisition, or sale
Each partner is bound by strict data protection agreements ensuring compliance and confidentiality.
International Data Transfers
Your data may be processed and stored in the United States, European Union, or India depending on infrastructure requirements. Where applicable, we implement Standard Contractual Clauses (SCCs) and other safeguards under GDPR and other data protection laws to protect your information.
Data Security
Chatref employs strong technical and organizational measures to secure your data, including:
- Encryption – All data encrypted in transit (TLS 1.2+) and at rest
- Access Controls – Role-based permissions and authentication
- No AI Training – Customer data is not used to train large language models
- Domain Restrictions – Embed controls via domain allowlisting
- Secure Infrastructure – Hosted on compliant providers such as Vercel, Supabase, and AWS
- Compliance – GDPR-ready, SOC 2 alignment in progress
For details, visit our Trust Center.
Data Storage and Retention
- We store customer data for the duration of your account and for a limited period thereafter for backup, analytics, and legal compliance.
- You may request deletion of your data at any time by contacting [email protected].
- Log and analytics data may be retained for internal use up to 24 months.
Your Rights
Depending on your jurisdiction, you may have the following rights:
- Access – Request a copy of your data
- Correction – Update or rectify inaccurate information
- Deletion – Request deletion (“Right to be Forgotten”)
- Portability – Receive your data in a structured format
- Restriction – Limit processing under certain circumstances
- Objection – Object to certain processing or marketing communications
To exercise your rights, contact [email protected]. We will respond within 30 days.
Use of Google Workspace APIs
If you integrate Chatref with Google Workspace, Chatref may access limited data (such as email or Drive content) solely to provide requested features. Chatref does not use this data to train, develop, or improve any generalized AI/ML models. All API access complies with Google’s Limited Use Policy.
Children’s Data
Chatref is not intended for children under 16. We do not knowingly collect data from minors. If we discover such data has been collected, it will be deleted promptly.
Changes to This Policy
We may update this Privacy Policy periodically. All updates will be posted on this page with a revised “Last updated” date. Significant changes will be communicated via email or platform notice.
Questions or Complaints
If you have concerns about Chatref’s data handling practices or wish to lodge a complaint, please contact: