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Cut DMS support tickets with instant AI answers

Chatref powers your dealership management system so your team handles only the cases that need a person.

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Take a tour of the product

Why it matters

The problem this solves.

Repeat questions

Customers keep asking the same things about your product.

Slow onboarding

New users struggle to find the exact next step in your help docs.

Global support

You need to cover every region and hour with one set of content.

Lead capture

You’re missing out on warm leads from customer questions.

Deflect repeat questionsShorten onboarding timeCover every region and hourCapture warm leadsScale support without headcountTurn questions into insights

The Chatref solution

Keep answers alive during a switch.

Fig. 1 · Keep answers alive during a switchAI answers CRM-switch questions from your own docs – no dead ends or guesswork

A prospect hits a snag during CRM migration and pauses their trial. They ask Chatref. AI pulls the exact next step from your old migration guide. The switch finishes. They upgrade – no queue, no wait, no trial lost to friction.

Real questions

What Chatref answers here.

AI answers ‘How do I switch CRMs?’ from your existing docs – instantly.

Customers resolve ‘Where’s my data?’ in chat with one click – no emails.

Capture leads from CRM migration questions – turn chats into sales.

Deflect ‘How do I migrate?’ tickets before they reach your team.

Loved by support teams

Real teams cut support tickets in half

How Chatref deflects repeat questions with your own content

Imports used to stall halfway and land in our queue. Now Chatref walks users through field mapping from our own guide, and most finish without us. Our admins handle the real migrations again.

Northwind Analytics

Chatref answers 80% of our repeat questions instantly from our own docs – no more 'how do I' emails clogging the queue.

Pinehook

Our onboarding guide used to get buried. Now Chatref pulls the exact steps users need – faster time to value.

Cardinal CRM
68%

of import questions answered before they reach the team

One set of content now handles every region and timezone. Support requests no longer pile up overnight.

Modio

FAQ

Questions, answered.

Still not sure? Talk to our team.

Won’t outdated content cause bad answers?

You pick what to import. Start with your best guides, then use insights to spot updates. Your AI only answers from what you give it – so you control what’s current.

How long does setup take?

Minutes. Upload your content, add one widget snippet, and your AI starts answering. No rewrites, no coding, no waiting.

Does it work with different content formats or languages?

Yes. Chatref handles help docs, guides, site pages, and files. It answers across languages from one set of imported content.

Is my old content kept private?

Yes. Your content stays yours. Chatref only answers from what you import – it never searches the web or shares your data.

Will customers notice any changes?

No. Your AI answers in your brand’s voice using your imported content. Customers get the same help – just faster.

Can it handle questions about our import format?

Yes – it pulls answers straight from your import guides, so users see the exact steps you wrote.

What if something goes wrong during import?

It lists common issues from your docs and hands off to your team with full context for anything unusual.

Does it help with field mapping?

Yes. It walks users through matching columns to fields using your documentation rules.

Cut DMS support tickets – free start

Paste your help docs and let AI answer migration questions instantly in your brand’s voice.

Part of Chatref for Chatref for Powersports Dealers · Automotive hub · pricing.