Turn your docs into an AI tour guide
Chatref answers booking questions instantly from your help docs – freeing your team to focus on what matters most.
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Why it matters
The problem this solves.
Repeat customer questions
Your team keeps answering the same basic questions about bookings and itineraries.
24/7 support gap
You can’t provide instant help to customers in all time zones with live agents.
Scaling support
Adding more staff isn’t keeping up with growing customer demand.
The Chatref solution
AI tour guide for your docs.
Your customers ask the same questions. AI answers them instantly from your own content – no waiting, no friction. Deflect repeat questions and let humans handle only the cases that need a person.
Real questions
What Chatref answers here.
Answer ‘How do I switch CRMs?’ from your help docs – no new training.
Resolve ‘Where’s my data?’ in chat with one click – no email loops.
Capture leads from customers asking about CRM moves.
Turn chat insights into fixes for your migration gaps.
Under the hood
The features that power it.
Loved by support teams
Real teams deflect questions before they reach the queue
How brands keep customers moving with self-serve support from their own content
Imports used to stall halfway and land in our queue. Now Chatref walks users through field mapping from our own guide, and most finish without us. Our admins handle the real migrations again.
Chatref answers 90% of our booking questions from our own FAQ. Our team now handles only the tricky cases – with all the context they need.
One set of content now supports every region and time zone. We no longer need regional support teams.
of import questions answered before they reach the team
Chatref turns customer questions into insights. We now know exactly which tour details to improve.
Won’t outdated content cause bad answers?
You pick what to import. Start with your best guides, then use insights to spot updates. Your AI only answers from what you give it.
How fast is setup during a migration?
Minutes. Upload your content, add one widget snippet, and your AI starts answering – no coding or waiting.
Does it work with content in different formats?
Yes. It handles help docs, guides, site pages, and files across languages from one set of content.
Can I keep my content private?
Yes. Your content stays yours. Chatref only answers from what you import – it never searches the web.
Will customers notice any changes?
No. Your AI answers in your brand’s voice using your imported content – same help, just faster.
Can it answer questions about our import format?
Yes – it pulls answers straight from your import guides, so users see the exact steps you wrote.
What if an import fails?
It lists common reasons from your docs and hands off to your team with full context for anything unusual.
Will it help users map fields?
Yes. It walks users through matching columns to fields using the rules in your documentation.
Turn your docs into an AI tour guide – free start
Paste your help content and let AI handle bookings, itineraries, and questions instantly.
Part of Chatref for Destination Management Support · Travel & Hospitality hub · pricing.