How does Chatref manage multilingual chats for marketing automation?

Chatref detects the language a customer uses when they start a chat and routes the inquiry to an AI agent trained on your business content. The agent retrieves the relevant answer from your docs and responds in the same language the customer used. This happens automatically, so your team does not need to tag conversations or switch bots. A single set of content powers support in up to 11 languages, which means you cover more regions without duplicating your help center or hiring native speakers for every market.

Workspaces let you organize multilingual support by team, product, or region while keeping everything under one account. You might create a workspace for your European customers and another for Latin America, each with its own AI agent trained on region-specific content. All workspaces share the same pay-as-you-go balance, and you can add unlimited agents without per-seat fees. This structure keeps customer inquiries tidy when your automation spans multiple languages and time zones.

Once your AI agents are live, they handle common questions around the clock in the customer’s preferred language. The automation resolves repeat inquiries about pricing, setup, and features directly from your docs, so your human team only steps in for complex cases. The shared inbox shows every conversation in real time, and your team can take over any thread with full context when a customer needs a person. This blend of multilingual automation and human handoff keeps global support responsive without scaling headcount.

How does Chatref translate customer queries?

Chatref does not translate queries in a separate step. It detects the customer’s language at the start of the chat and the AI agent retrieves answers from your original content, then generates a response in that same language. The answer stays grounded in your docs, so it reflects your product facts rather than a generic translation.

Can Chatref handle chats in multiple languages simultaneously?

Yes. You can run multiple AI agents across different workspaces, and each agent handles chats in the language the customer uses. Because every account includes unlimited agents, you can serve several languages at once without switching tools or adding staff.

What languages is Chatref proficient in?

Chatref supports up to 11 languages. The system routes each chat through models that perform well in the detected language, so responses stay accurate and natural across the supported set.