Instant support for your luxury brand
Chatref answers shoppers instantly with your own product details – no waiting, human agents step in only for complex cases.
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Why it matters
The problem this solves.
24/7 availability
Your team can't answer shopper questions outside business hours.
Repeat questions
Support keeps answering the same basic product or policy questions over and over.
Slow onboarding
Shoppers can’t find the exact next step in your help docs and give up.
Lack of insight
You don’t know which questions confuse shoppers most.
The Chatref solution
Instant support for your online store.
A shopper asks about return policies. AI pulls the exact answer from your product details and policies. The order ships – no queue, no wait, no abandoned carts.
Real questions
What Chatref answers here.
'How do I switch CRMs?' answered instantly from your docs – no new training.
'Where’s my data?' resolved in chat with one click – no email loops.
Capture emails from customers asking about CRM moves for your VIP program.
Turn chat insights into fixes for your migration gaps – no guesswork.
Under the hood
The features that power it.
More CRM solutions
Solve the next job too.
See all of them on the Luxury Goods Stores Customer Support hub.
Loved by support teams
Real brands scale support with their own voice
How top-tier shops deflect repeat questions while keeping the high-touch experience
Imports used to stall halfway and land in our queue. Now Chatref walks users through field mapping from our own guide, and most finish without us. Our admins handle the real migrations again.
Shoppers get instant answers about our policies and sizing – 24/7, even during holiday spikes. No more generic chatbot replies.
We deflect 40% of pre-sale questions before they hit our team. Chatref pulls the exact details from our product pages.
of import questions answered before they reach the team
Warm leads pour in from engaged shoppers. Chatref captures their questions and hands them to our sales team with full context.
Won’t AI make my brand seem impersonal?
Chatref answers in your brand’s voice using your own content. It handles the routine questions so your team can focus on what makes your brand special.
What if the AI gives wrong information about our products?
Chatref only answers from your approved content. It won’t make things up – if it can’t answer confidently, it hands off to your team.
How do we handle high-end inquiries that require human judgment?
The AI handles routine questions. For complex cases, it seamlessly hands off to your team with full chat history.
Will this work for our international shoppers?
Chatref works across regions and languages. One set of content handles all your global shoppers.
Won’t importing old content just bring in outdated answers?
You choose what to import. Start with your best guides, then use built-in insights to spot what needs updating.
How long does setup take during a migration?
Minutes. Upload your content, drop in one widget snippet, and your AI starts answering.
What if my old content is in different formats or languages?
Chatref works with help docs, guides, site pages, and files. It answers across languages from one set of imported content.
Can I keep my old content private?
Yes. Your content stays yours – Chatref never searches the web or shares your data.
Give shoppers instant answers – free start
Add your product details and policies. AI handles the rest in your brand’s voice.
Part of Chatref for Luxury Goods Stores Customer Support · E-commerce hub · pricing.