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Keep vintage charm alive while scaling customer support

Your customers love your unique store. When they ask about products or orders, Chatref answers instantly – in your brand’s voice. No more repeating yourself.

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Take a tour of the product

Why this matters

Support can't keep up with product growth

Scale without adding headcount. Chatref handles the repeat questions your team can't keep up with – so they focus on the work that moves the needle.

01 / Channels

Inbound Shopper Queue

Shopper questions arrive from the website widget, order-tracking lookups, and pre-purchase queries – all feeding a single support pipeline.

Order Tracking (WISMO)
Idle
Pre-purchase Questions
Ready
02 / Grounding Engine

Store Knowledge Base

Chatref indexes your product catalog, return policies, and sizing guides – verifying every response against your own store content.

Product Catalog
Linked
Returns & Exchanges
Linked
Sizing & Fit Guides
Linked
03 / Resolution

Smart Output Routing

Most shoppers get an instant answer. Complex returns or sensitive order issues are routed to your support team with full context.

Answered Instantly

90%+ of order, returns, sizing, and policy questions resolved on the spot.

Warm Agent Handoff

Escalated to your support team with the full shopper conversation transcript.

Setup and import questions arrive from everywhere, at all hours, and converge on Chatref. Chatref answers them from your own CRM guides, and those answers reach every user, on every channel and in every region.

Same questions, no end

Your team burns time on repeat setup, import, and permission questions.

Work slows down

Admins get stuck answering the same questions instead of improving the product.

Support gaps grow

You can't cover every channel, region, or hour with your current team.

What you get

Four wins for SaaS support teams.

The big picture

Vintage store support that grows with you – AI answers from your own guides, not

Store Growth vs Support

Inbound Tickets vs. Agent Capacity

As product lines expand, ticket volume grows exponentially. Human agent capacity stays flat – creating a widening gap of unanswered shoppers.

Gap Analysis

Support Diagnostics

Queue StatusCritical
Overloaded(Scale stage)
Unanswered Tickets89% Gap

Nearly 180 shopper tickets go unanswered daily – many before checkout.

With Chatref

Chatref answers the gap instantly from your store's own content – turning abandoned carts into completed orders.

Fig. 1 · The e-commerce support gapwhy tickets pile up as a store scales

As a store adds products and customers, inbound support tickets climb steeply. Without Chatref, the share answered by agents barely moves — shoppers abandon. Chatref answers the growing gap from the store's own catalog and policies, so the support team stays calm at any scale.

How it works

How Chatref works

Turn your existing content into instant customer support. Here’s how it works in 4 steps – no coding, no setup, just answers.

Add your guides and FAQs Upload your setup docs, import walkthroughs, and permission FAQs. Chatref learns them fast so it can answer questions using your own words.

Drop in the widget Add one snippet to your site. Chatref’s AI starts answering customer questions instantly – 24/7, in your brand’s voice.

AI resolves questions automatically Customers get answers they can act on – not dead-end links. Chatref handles setup snags, pipeline questions, and permission issues using only your content.

Human handoff with full context When a question needs a person, Chatref passes it to your team with the full chat history so they’re up to speed in seconds.

SaaS support

Find your industry

One AI agent that answers the questions your customers actually ask – across every tool and language.

Real questions

Examples of support questions Chatref handles

Answer FAQs about product features and updates instantly.

Guide users through setup steps in real time.

Troubleshoot common integration issues on the spot.

Explain billing and pricing questions clearly.

Provide quick solutions for account management tasks.

Help users navigate the product interface seamlessly.

Offer self-serve solutions for API and developer questions.

Respond to security and data privacy inquiries accurately.

The math

Turn chat into profit – not another support ticket

Every unresolved question is money left on the table. Chatref turns routine questions into sales opportunities and frees your team to focus on what matters. Your results depend on your content.

  • Deflect repeat questions before they hit your queue
  • Cut first-response times from hours to seconds in every region
  • Scale support globally without adding headcount or night shifts
  • Turn routine how-to chats into warm leads for sales
  • Free admins to build features instead of answering docs
  • Use chat insights to fix the docs causing the most questions

Loved by support teams

CRM teams, scaling support without scaling admins.

How CRM platforms use Chatref to answer setup, import, and permission questions before they reach the team.

Chatref took over the import and field-mapping questions that used to fill our queue. Our admins finally spend their time on the migrations that actually need a person.

Northwind Analytics

New customers used to wait a day for setup help. Now they configure pipelines on their own and reach their first deal the same day.

Pinehook

It answers permission and role questions from our own docs, in our own voice. Most admins cannot tell it apart from the team.

Cardinal CRM
71%

of setup and import questions answered before they reach an admin

One agent covers our EU and US accounts in their own language, so we retired the after-hours import desk for good.

Modio

FAQ

Questions, answered.

Still not sure? Talk to our team.

Will it invent answers about our product?

No. It only uses your own help docs and guides – never guesses or makes things up.

Is it just a search box in a chat window?

No. It gives instant answers and can take action – like resetting passwords or updating permissions – right inside the chat.

Can it handle our product’s unique rules?

Yes. Upload your setup docs and permission guides. It answers only from that content and escalates complex cases to a human.

Does it replace our support team?

No. It deflects repeat questions so your team can focus on the cases that need a person.

How long does setup take?

Most teams go live in under an hour. Add your content, drop in one snippet, and you’re done – no training or coding required.

Can it answer questions in other languages?

Yes. It answers in the user’s language using your translated content. One widget covers every region you serve.

What if our product docs are outdated?

It only uses what you give it. When you update your docs, it uses the new content immediately – you stay in control.

How do we know what users are asking?

It sends a weekly insights email. It shows the top questions, where your docs are weak, and what to fix next.

Does it charge per agent seat?

No. You pay based on usage – not per seat. Scale support without your bill growing with every new hire.

Will it work for complex product questions?

Yes. As long as your content covers those topics, it can answer them – and hands off to a human if needed.

Can it take action inside our product?

Yes. It can trigger account tasks like resetting permissions or updating settings – all from your help docs.

What if the AI can’t answer a question?

It hands off to a human with full chat history – so no one repeats themselves or loses context.

Bring Chatref to your chatref for vintage stores.

Add your help docs, drop in one snippet, and let Chatref answer the first questions – free to start.

Part of the E-commerce support hub · see pricing.